SmartistU is Celebrating 10 years!

NOW OPEN, the all new…


A 12-week intensive with Grammy-level mentors to help you build sought-after artists and become a full-time music industry entrepreneur (with fewer mistakes & more confidence).

Registration Closes Monday, September 25th.






Are You Feeling:

  • Self-doubt and overwhelmed?
  • Afraid of failing your artist’s?
  • Worried that you’ll make mistakes, get fired, or let people down?

Are you struggling with:

  • A lack of artists/clients (or reliable + high paying ones)?
  • A lack of music business or management expertise?
  • A lack of music industry contacts?

We get it.

We don’t just care about artists; we care about managers.

SmartistU and all of its products and programs are created by, run by, and taught by managers, including former managers, newer managers, and GRAMMY-level managers- who get it.

A manager’s #1 goal is to help make their artist’s dreams come true.

We believe you both deserve to reach your dreams.

Save Time.
Save Face.
Make More Money.

  • Make your artist’s dreams come true.
  • Build a successful career that you love.
  • Become that confident, high demand music professional you desire to be.

You have what it takes. We’ve got your back.

  • Increase your industry connections.
  • Increase your artist roster and their fanbases.
  • Increase yours AND your artists revenue streams.

Here’s What’s Included

The Managers Club testimonials.

2x 1-on-1 Strategy Calls

Get in-depth, personalized strategy advice from your Grammy-Level Mentor.

You’ll book two calls as soon as you join.

The first one will take place at the beginning of the program, in October.

The second one will take place in January, to culminate your 3-month mentorship, and start 2024 off on the best foot.

12 weeks of Group MENTORSHIP CALLS

Solve problems and achieve goals faster.

Attend online Group Mentorship Meetings with a Grammy-level expert every week for hands-on support with your everyday challenges such as:

  • Pitching Gatekeepers
  • Releasing Songs and Albums
  • Growing a Fanbase
  • Signing Artists
  • Radio & Playlist Promotion
  • Touring and Booking Shows
  • Social Media Content
  • Licensing for Film and TV
  • Managing Songs and Recordings
  • Making Money

(Top) Danny Goldberg (Steve Earle, Nirvana), Jeanine McLean-Williams (H.E.R., Alecia Keys), Jim Cressman (Brett Kissel, Dolly Parton), (Bottom) Rick Barker (Taylor Swift), Edgel Groves Jr. (T-Pain, Selena Gomez), and Danny Rukasin (Billie Eilish).

12 live Master Class Q&As

Super-charge your music industry expertise.

Each month attend a LIVE Q&A Master Class with a Grammy-level guest expert, speaking on a specific topic such as:

  • Playlist Promotions
  • Increasing Revenue
  • Facebook Ads
  • Writing Hit Songs
  • Branding
  • And so much more.

Meet them live on camera, hear their stories, and ask them your questions directly. Can’t attend live? That’s all gravy. Just submit your questions in advance through your membership dashboard. 

Hurry! Join us at our next one!

Artist Management School

Instant access to our comprehensive 12-module online course.

Your Ultimate Road Map to Becoming a Successful, High Demand Artist Manager.

Module 1: Increase Your Confidence
Module 2: Increase Your Earning Potential
Module 3: Master the Music Business & Its Gatekeepers
Module 4: Build a Profitable Music Business
Module 5: Discover & Sign Hardworking Talent
Module 6: Develop Album Release Strategies
Module 7: Build Your Artist’s Teams
Module 8: Develop Your Artists as Songwriters, Performers, & Brands
Module 9: Build Your Fanbases Worldwide Part 1
Module 10: Build Your Fanbases Worldwide Part 2
Module 11: Build Your Internal Team
Module 12: Optimize for Stability and Longevity


Join Artist Management School today.
Week 1

Increase Your Confidence

By the end of this module, you’ll understand the psychology and physiology of confidence, you’ll let go of any limiting beliefs you have, any fears of rejection from putting yourself “out there”, and gain the confidence and mental toughness needed to achieve massive success.

Week 2

Increase Your Earning Potential

By the end of this module, you’ll be confident with your ability to manage an artist’s career, having strengthened your knowledge base and skill set, as well as increased your artist’s income streams, and therefore your own commissions as a manager (or band leader).

Week 3

Master the Industry & Its Gatekeepers

By the end of this module, you’ll be confidently navigating the music business and the gatekeepers in the industry, you’ll know how much it’ll cost you to get through to them, and you’ll be doing their jobs yourself until you’re ready to build your team.

Week 4

Build a Profitable Music Business

Whether with your employer or on your own, by the end of this module, you’ll have created a profitable offer suite (aside from artist commissions) based around your zone of genius, you’ll have created a sales and marketing plan, and launched it to your target music business niche.

Week 5

Discover & Sign Hardworking Talent

By the end of this module, you’ll have discovered potential talent, narrowed them down to the best possible clients to take on, commenced the ‘dating phase’, begun contract negotiations, and taken the first steps in your new artist-manager partnership.

Week 6

Develop Album Release Strategies

By the end of this module, you’ve set your & your artist’s career bucket lists and goals, and have confidently planned the writing, recording, marketing, promotion, and touring phases of your artist’s next album release cycle, including budgets and timelines.

Week 7

Build Your Artist’s Teams

By the end of this module, you’ll be a genuine networking machine, you’ll have confidently reached out and pitched your artists to prospective industry gatekeepers, and begun building your dream team of support around each of your artists.

Week 8

Develop Your Artists

By the end of this module, you’ll be able to confidently direct your artists’ creative endeavors and branding, book their songwriting sessions, manage their catalogues, and work with producers and publishers to create stronger albums.

Week 9

Build Your Fanbases Worldwide

At the end of this module, you’ll be confidently wearing the Record Label hat, Publicist Hat, and Music Supervisors hats, implementing plans to get your artist’s songs to as many fans as possible around the globe through streaming playlists, getting on the radio, getting in the media, getting songs in film and television, and getting the funding to make it all happen.

Week 10

Build Your Fanbases Worldwide Pt.2

By the end of this module, you’ll be confidently wearing the Agent hat, having planned out and booked the next one to two years of touring and live performances, including online performances, conferences, and festivals, and planned the budgeting to make it all profitable.

Week 11

Build Your Internal Team

By the end of this module, you’ll be confidently wearing the CEO hat, having built a great team you can trust, and delegating the right tasks so you can work on the business instead of in the business, and focus on what you love to do most, becoming a true company leader.

Week 12

Optimize for Stability & Longevity

By the end of this module, you’ll be managing both emotions and cash flow like a pro. You’ll have created a financial system to easily generate profits and savings, and implemented processes and standards that will keep you in the business you love for many years to come.

The Artist Management Toolkit

The ‘Launch Your Management Company Overnight’ kit, our most famous package, with 100’s of the most important systems, plans, templates, and guides you need to run an artist’s business and artist management operation including pre-filled:

  • Budgets
  • Checklists
  • Contracts
  • Spreadsheets

Take an artist manager’s entire Dropbox folder. Save 7 years.

Artist Management MASTERY

Our signature 7-pillar blueprint, Artist Management M.A.S.T.E.R.Y, is the most tactical blueprint to help you gain massive clarity, direction, & progress, saving you years of time.

It takes all the thinking out of your day-to-day administrative and coordination to-do lists. Simply follow the blueprint.

Exclusive to The Managers Club.

The Managers Club testimonials.


Rapid answers, community support, global connections.

You’ll join our private group called The Green Room where you’ll increase your connections worldwide with your new network of managers and other industry professionals from across the globe.

Tap into the collective knowledge & experience of a community of music professionals from around the globe through our private group.

Instant + Lifetime access to our MASTER CLASS Library

Here are just some of what’s included in your Master Class Library.

Crafting a Superstar-Level Performance

with Tom Jackson (Shawn Mendes, Taylor Swift, MAGIC!)

Managing Multi-Million Dollar Global Tours

with Chris Johnson (Morgan Wallen, Blackbear, Waka Flocka Flame)

Song Administration and Collecting Royalties

with Bradley Collins (Kane Brown, SXSW, Chris Young)

Increasing Revenue with Sync Licensing

with Gary & Robin Earl (Star Treks, Batman, Pokemon, The Bachelor)

Building A Powerful Brand Strategy for Your Artist's

with Jon Landman (Guns N’ Roses, Spoon, Death Cab for Cutie)

Getting Mass Publicity for Your Artist's

with Samantha Pickard (Carly Rae Jepsen, The Weeknd, Taylor Swift, The Rolling Stones)

Entertainment Law and Negotiating Better Deals

with Shawn Thompson (Lynyrd Skynyrd, St. Vincent, Bassnectar)

Earning Revenue with Live Performance

with Jim Cressman (Brett Kissel, Dolly Parton, KISS)

Managing Artists

with Bob Bender (Ringo Starr, New Kids on The Block, Billy Preston)

Managing Artists

with Danny Goldberg (Manager of Steve Earl, Former Manager of Nirvana and Bonnie Raitt)

How To Build Your Artist Roster

with Zach Farnum (Randy Travis, Lee Roy Parnell, Jerry Lee Lewis)

How To Build a Digital Brand to Attract Label Attention

with Sean Taylor (24kgoldn, Macy Gray, Warner Music Group, Iggy Azalea)

Start, Run and Grow Your Own Independent Music Label

with Nick Sadler (Skrillex, The Prototypes, Zomboy)

Pitching Music to Major TV Networks, Film Studios, And Ad Agencies

with David Lovett (NFL, Jaguar)

Getting Your Music in Film, TV & Ads

with The Late David Hayman of The Super Group (McDonald’s, Hyundai, Telus, Coca-Cola, TD, Nissan)

Strategic Marketing & Partnerships

with Marni Wandner (Death Cab for Cutie, Amy Schumer, Jim Gaffigan)

Building Trusted Artist-Manager Relationships

with Scott Welch (Alanis Morissette, Green Day, Ellen DeGeneres)

How To Manage GRAMMY-Winning Artists

with Jeanine Mclean-Williams (Alicia Keys, H.E.R.)

How To Help Artists Write Hit Songs

with Samantha Cox, VP of Creative at BMI (Lady Gaga, Halsey, Bebe Rexha)

Start, Run and Grow Your Own Independent Music Label

with Nick Sadler (Skrillex, The Prototypes, Zomboy)

Starting A Playlist Promotions Company + Getting on Playlists

with Edgel Groves Jr. (T-Pain, Selena Gomez, Linda Perry)

Navigating The Digital Marketing World After a Global Pandemic

with Ariel Hyatt (Imagine Dragons, DURAN DURAN, Jon Bellion)

Getting Your Music on The Radio & Playlists

with Warren Copnick of SONY Music

Earning Revenue as A Music Industry Professional

with Rick Barker (Former Manager of Taylor Swift)

Plus, real-life action tasks.


Each week’s lecture series ends with real-life activities, checklists, and workbooks to get you moving ahead 100x faster.

For example: our Gatekeeper Pitchbooks:

  • Agent Pitchbook
  • Publisher Pitchbook
  • Record Label A&R Pitchbook
  • Show Promoter Pitchbook
  • Tour Manager Hire Book
  • Publicist Hire Book
  • Radio & Streaming Promoter Hire Book
  • Manager Pitchbook* BONUS for self-managed artists

Student Success Stories:

Ready to Stop wasting time?

And see a massive ROI (return on your investment)?

We’ve Taught thousands how to build professional, high-demand artists & businesses.

Now it’s your turn.

The membership and SmartistU community have been a HUGE asset and vital resource for me. I discovered [this program] at a time when I was transitioning in my journey as an artist and was looking for a mentor to help me navigate my new path with a new mindset.

Through our process of working together, I’ve been able to get clear on what I need to focus on, begin building a team, and take the necessary steps to make my artistry an actual, sustainable business.

The process of manifesting the dream (being a full-time musician) is an ongoing project, filled with ups and downs, and many setbacks; but with Jamie and the SmartistU community as an essential part of my team, I feel closer than ever to seeing it actually manifest.

Steff Reed, Artist, Grammy-Nominated Music Educator

“I wanted to go full time but lacked the knowledge and resources it takes to make it.

Since joining SmartistU I have started my own management company, built a tiny house and office, signed two artists, and achieved my year-long goals. The resources that SmartistU provides are game-changers for anyone wanting to be a mover and shaker in this industry!

Sarah Fleshner, 362 Entertainment, Nashville

“This has been by far one of the BEST decisions and investments I’ve made. The information, PDF files, and excel spreadsheets have all been a tremendous help in navigating my artist’s careers.

This course and Manager Toolkit has equipped me with the knowledge and tools to start my own business. I started a consulting business; J.K.B. Strategic Consulting, LLC. Since then I’ve had my artists roster increase as well as hold several consultations a month.

Some highlights from my artist have been charting on Billboards, performing at major national events like the National Cherry Blossom Festival, winning independent artist award shows, and several TV appearances.”

JaLil Brown, JKB Strategic Consulting, Virginia

“When I found Smartist University, it was like the information cut right to the chase. No fluff, no fillers – just incredibly detailed actionable steps and a narrative that encouraged, inspired, and shed light on areas of music promotion that I couldn’t find anywhere else online.

In addition to getting my new single on radio, because of SmartistU I registered my titles with Media Base, Nielsen Soundscan, registered with DMDS and tapped into a new territory of DIY radio promotion — insights I previously didn’t have access to.”

Mariami, Artist, New York/LA

Frequently Asked Questions

Please email support {@} with any questions you have.

Is it suitable for me if I don't have any artist clients yet?

Yes! This program will help you fast forward your music industry knowledge better than any school can, putting you in a better position to land new clients.

Is it suitable for me if I’m an artist?

Yes. This program will help you fast forward your music industry knowledge better than any school can, putting you in a better position to manage yourself professionally.

Is it suitable for me if I’m not a manager or an artist?

If you have the desire to learn about the music industry and how the business side of it works, then this program is for you. 

Can I login from my phone?

Yes. Our website is mobile optimized and easy to use from your smart phone or tablet. Pro tip: add a short cut app to your iPhone or Android home screen, to easily access without typing in your browser. Additionally, all of our classes are over Zoom, which is also mobile-friendly.

What members are saying: