Become the Manager Artists Trust, the Industry Respects — and Your Bank Account Reflects.
The complete artist management system that shows you exactly what to do, when to do it, and how to do it — in 90 days or less.
Limited Time: Artist Management School ($1,500 Value) Included.
Start for $49/month
Cancel anytime. Instant Access.
Or $997 Lifetime Access.
This Is For You If You’re Serious About Managing Artists — And Ready To Do It For Real.
You want to manage artists full-time.
You want predictable income from music.
You’re serious about operating like a real business.
But right now…
You’re figuring it out as you go.
You’re wearing every hat with no clear roadmap.
You’re managing inconsistent or underpaid artists (or yourself).
You’re missing key industry knowledge or contacts.
You’re constantly second-guessing your decisions.
You’re busy… but not building real momentum.
And you know:
If nothing changes, you risk staying stuck, burning out, or learning everything the hard (and expensive) way.
Imagine what happens when it finally clicks.
Your artist charts for the first time.
You hear their song on the radio, and this time, you know exactly how it got there.
You watch them walk on stage in front of a packed crowd, and you built the roadmap that made it possible.
You’re sitting in a label meeting, confident, not hoping it goes well, but knowing you belong there.
You’re fielding emails from booking agents, publishers, and promoters, because you understand the system behind the industry.
You’re not scrambling anymore.
You’re operating.
And instead of guessing your way through every decision, you’re building momentum on purpose.
Because you finally stopped trying to “figure it out”…
And started running it like a business.
And the difference between managers who experience this…
And those who stay stuck…
Isn’t talent.
It’s structure.
Introducing
The Managers Club
Your Complete
Artist Management
System
Where Artist Managers & Self-Managed Artists Grow Fanbases, Industry Attention, and Revenue, with confidence.
› Education
› Expertise
› Execution
Learn From Superstar Artist’s Teams
From Major Label A&R to Tour Managers and everyone in between, who work with artists, brands, and music companies such as:
Billie Eilish
Alicia Keys
Wiz Khalifa
Morgan Wallen
Luke Combs
Dolly Parton
Lionel Richie
Lady Gaga
Halsey
Shawn Mendes
Taylor Swift
Elton John
Pictured: Samantha Cox (Publisher: Halsey, Lady Gaga, Bebe Rexha) and Sean Taylor (Marketing: Warner Music, 24kGoldn, Macy Gray)
The Smashing Pumpkins
Travis Scott
Chance the Rapper
Macklemore
24kGoldn
Teddy Swims
Blackbear
Nelly
Ashanti
Flo Rida
Selena Gomez
T-Pain
Pictured: Kappy (Manager: Luke Combs), Nick Sadler (A&R: Skrillex, The Prototypes), Shawn Thompson (Entertainment Attorney: Lynyrd Skynyrd, St. Vincent, Bassnectar)
Warner Records
Warner Chappell
SONY Music
SoundCloud
BMI
The Recording Academy
Rolling Stone
Vogue
Amazon Music
HBO
Coca-Cola
Jaguar
Inside, You Get:
1) The 7-Pillar M.A.S.T.E.R.Y. METHOD
Your Artist Management Operating Blueprint.
The M.A.S.T.E.R.Y. Method is your core framework behind everything inside The Managers Club.
It gives you a clear structure for building, scaling, and sustaining a real artist management business — without guessing what to focus on next.
Each pillar represents a core driver of long-term success:
M – Mindset: Leadership, confidence, and decision-making under pressure.
A – A&R: Finding, developing, and positioning the right talent.
S – Superfans: Building demand, audience growth, and cultural momentum.
T – Teams: Assembling and managing the right partners around your artist.
E – Earnings: Diversifying and scaling revenue streams strategically.
R – Routines: Systems, release cycles, and repeatable execution.
Y – You: Protecting your energy, vision, and long-term sustainability.
Together, these pillars function as a real-time operating system.
When you’re unsure what to do next, the framework shows you. Instead of reacting, you operate.
2) SmartistU AI
Your Built-In Management Decision Support System
• You ask.
• You decide.
• You execute.
SmartistU AI is your on-demand strategic advisor, built specifically for artist managers.
It’s trained on the SmartistU frameworks and real-world management scenarios — so you’re not getting generic advice. You’re getting answers aligned with the M.A.S.T.E.R.Y Method.
Instead of guessing, you’ll be able to ask questions like:
- Where might I be leaving money on the table as a manager?
- What’s the smartest next move to increase revenue in this situation?
- How should I structure this agreement?
- What should my release timeline look like?
- How do I budget this tour properly?
And get clear, practical guidance instantly.
(Top) Danny Goldberg (Nirvana), Jeanine McLean-Williams (H.E.R., Alicia Keys), Jim Cressman (Brett Kissel, Dolly Parton), (Bottom) Rick Barker (Taylor Swift), Edgel Groves Jr. (T-Pain, Selena Gomez), and Danny Rukasin (Billie Eilish).
3) The Masterclass Vault
Real-World Insight From the Top of the Industry.
This isn’t theory. And it’s not recycled internet advice.
The Masterclass Vault gives you direct access to 50+ in-depth sessions from the managers, executives, tour strategists, brand architects, lawyers, and marketing leaders actively working at the highest levels of music.
These are the teams behind artists like Taylor Swift, Billie Eilish, Morgan Wallen, Dolly Parton, Reba, Wiz Khalifa, Lady Gaga, Alicia Keys, Green Day, Luke Combs, and more.
Inside, you’ll learn how real careers are built and scaled — from breaking artists and securing radio to negotiating better deals, building global tours, landing brand partnerships, growing superfans, increasing sync revenue, and managing long-term legacies.
This isn’t theory.
It’s the playbook being used in today’s industry — by the people actually in the rooms.
And the Vault continues to expand over time as new expert sessions are added.
BONUS: The Gatekeeper Pitchbooks
Real Life Pitching Guides
- Agent Pitchbook
- Publisher Pitchbook
- Record Label A&R Pitchbook
- Show Promoter Pitchbook
- Tour Manager Hire Book
- Publicist Hire Book
- Radio & Streaming Promoter Hire Book
- Manager Pitchbook* BONUS for self-managed artists
BONUS: The Artist Management Toolkit
Included in Lifetime Memberships Only
Over 100 plug-and-play templates, contracts, trackers, pitch decks, and management assets — built to help you run artists at a professional level from day one.
Inside, you’ll get ready-to-use systems for:
• Touring & live show logistics
• Recording & release planning
• Marketing campaigns & rollouts
• Revenue tracking & deal organization
• Artist development workflows
No more building spreadsheets from scratch.
No more guessing how professionals format their materials.
You simply customize, deploy, and operate.
Because managing artists shouldn’t feel chaotic — it should feel structured.
And with the Toolkit, it does.
Limited Time: Get AMS FREE ($1,500) With Your Membership
BONUS: ARTIST MANAGEMENT SCHOOL ($1,500)
Our 12-module in-depth training for signing, launching, marketing, and managing artists, as well as launching your own music business, with more confidence and fewer mistakes.
No “figuring it out yourself”, in Artist Management School you learn exactly how to execute each responsbility.
School Curriculum
Artist Management School is a 12-module on-demand course for managers, aspiring managers, and professional artists who manage themselves. It’s your road map to earning a living & building a successful career in the music business, with more confidence.
Module 1
Increase Your Confidence
By the end of this module, you’ll understand the psychology and physiology of confidence, you’ll let go of any limiting beliefs you have, any fears of rejection from putting yourself “out there”, and gain the confidence and mental toughness needed to achieve massive success.
Module 2
Increase Your Earning Potential
By the end of this module, you’ll be confident with your ability to manage an artist’s career, having strengthened your knowledge base and skill set, as well as increased your artist’s income streams, and therefore your own commissions as a manager (or band leader).
Module 3
Master the Industry & Its Gatekeepers
By the end of this module, you’ll be confidently navigating the music business and the gatekeepers in the industry, you’ll know how much it’ll cost you to get through to them, and you’ll be doing their jobs yourself until you’re ready to build your team.
Module 4
Build a Profitable Music Business
Whether with your employer or on your own, by the end of this module, you’ll have created a profitable offer suite (aside from artist commissions) based around your zone of genius, you’ll have created a sales and marketing plan, and launched it to your target music business niche.
Module 5
Discover & Sign Hardworking Talent
By the end of this module, you’ll have discovered potential talent, narrowed them down to the best possible clients to take on, commenced the ‘dating phase’, begun contract negotiations, and taken the first steps in your new artist-manager partnership.
Module 6
Develop Album Release Strategies
By the end of this module, you’ve set your & your artist’s career bucket lists and goals, and have confidently planned the writing, recording, marketing, promotion, and touring phases of your artist’s next album release cycle, including budgets and timelines.
Module 7
Build Your Artist’s Teams
By the end of this module, you’ll be a genuine networking machine, you’ll have confidently reached out and pitched your artists to prospective industry gatekeepers, and begun building your dream team of support around each of your artists.
Module 8
Develop Your Artists
By the end of this module, you’ll be able to confidently direct your artists’ creative endeavors and branding, book their songwriting sessions, manage their catalogues, and work with producers and publishers to create stronger albums.
Module 9
Build Your Fanbases Worldwide
At the end of this module, you’ll be confidently wearing the Record Label hat, Publicist Hat, and Music Supervisors hats, implementing plans to get your artist’s songs to as many fans as possible around the globe through streaming playlists, getting on the radio, getting in the media, getting songs in film and television, and getting the funding to make it all happen.
Module 10
Build Your Fanbases Worldwide Pt.2
By the end of this module, you’ll be confidently wearing the Agent hat, having planned out and booked the next one to two years of touring and live performances, including online performances, conferences, and festivals, and planned the budgeting to make it all profitable.
Module 11
Build Your Internal Team
By the end of this module, you’ll be confidently wearing the CEO hat, having built a great team you can trust, and delegating the right tasks so you can work on the business instead of in the business, and focus on what you love to do most, becoming a true company leader.
Module 12
Optimize for Stability & Longevity
By the end of this module, you’ll be managing both emotions and cash flow like a pro. You’ll have created a financial system to easily generate profits and savings, and implemented processes and standards that will keep you in the business you love for many years to come.
We’ve helped thousands of artists & managers worldwide:
Go Full-Time
Build Profitable Music Businesses & Artist Management Companies
Get Radio Play, Major Playlist Adds, Launch Tours, & Land Sync Deals
& Sign Grammy-Winning Artists
Now it’s your turn.
Hey, just wanted to give a shoutout to Smartistu for helping me become a better artist, learning how to navigate the music industry, learning how to create my own national tour, how to email people, get venues to commit to the show we have. I have also gotten the chance to help other artists see a little bit of success with the tools from SmartistU, I was able to book some shows for them and put some money in their pockets as an artist.
Marc Stevens, Artist, LA
In addition to getting my new single on radio, because of SmartistU I registered my titles with Media Base, Nielsen Soundscan, registered with DMDS and tapped into a new territory of DIY radio promotion — insights I previously didn’t have access to.
Mariami, Artist, New York/LA
In the first year of joining SmartistU I started my own management company, built a tiny house and office, signed two artists, and achieved my year-long goals.
Within a few years, I signed my first Grammy-winning artist to management, and now I’m a mentor for the VIP members at SmartistU.
Sarah Fleshner, 362 Entertainment, Nashville/Texas
I learned how to approach and pitch ideas and collaborations with other artists and industry people, and I am currently in the process of negotiating the exclusive rights to a specific beat my artist used! Through this community and training, I’ve been able to unfreeze myself and address the factors that contributed to my fear of progressing my business plans.
Tayo Ajose
This course has brought me so close to being the badass manager I’ve always seen myself as. I’m able to take all I’ve learned and create strategies for my future and my clients future in an acute way that has been unattainable for the past 5 years I’ve worked in this business! Thank you for investing your time in creating this course, enabling us to invest in ourselves.
Dan Carroll, Artist Manager, London, England
This has been by far one of the BEST decisions and investments I’ve made. The information, PDF files, and excel spreadsheets have all been a tremendous help in navigating my artist’s careers.
[…] I’ve had my artists roster increase as well as hold several consultations a month.
Some highlights from my artist have been charting on Billboards, performing at major national events like the National Cherry Blossom Festival, winning independent artist award shows, and several TV appearances.
JaLil Brown, JKB Strategic Consulting, Virginia
You Deserve To Reach Your Dreams.
We don’t just care about artists, we care about managers.
SmartistU and all of its programs are created by managers who’ve been where you are and understand the pressure that comes with it.
Because while a manager’s role is to help make an artist’s dreams come true, that responsibility often comes with a cost.
Long hours. Invisible work. Carrying the weight of someone else’s future.
We believe it shouldn’t mean sacrificing your own. You’re not just supporting a dream. You’re building one too.
And we believe you both deserve to reach it.
Ready To Stop Wasting Time?
Monthly Access
Membership Subscription$49/month, cancel any time.
- What’s Included:
1. Artist Management M.A.S.T.E.R.Y. Method – 7-pillar blueprint
2. SmartistU AI – Your personalized strategic advisor
3. The Masterclass Vault – Extensive Grammy-level expert library
BONUS: Gatekeeper PitchBooks
BONUS: Artist Management School ($1,500) – 12-module curriculum
BONUS: The Artist Management Toolkit – 100+ templates
- Cancel at any time with the click of a button.
Lifetime Access
One Time Payment- SAVE with lifetime access.
- What’s Included:
1. Artist Management M.A.S.T.E.R.Y. Method – 7-pillar blueprint
2. SmartistU AI – Your personalized strategic advisor
3. The Masterclass Vault – Extensive Grammy-level expert library
BONUS: Gatekeeper PitchBooks
BONUS: Artist Management School ($1,500) – 12-module curriculum
BONUS: The Artist Management Toolkit – 100+ templates
I thought I already knew a lot about the music industry… but then I started this program and realized how much there still was [for SmartistU] to teach me. [This] course is straight to the point and tells you what you need to know without fluff or ego. I left feeling so much more confident in my abilities as an aid to artists. I couldn’t recommend [SmartistU] and their program more highly.
Paige Williams
The membership [has] been a HUGE asset and vital resource for me. Through our process of working together, I’ve been able to get clear on what I need to focus on, begin building a team, and take the necessary steps to make my artistry an actual, sustainable business. […] with Jamie and the SmartistU community as an essential part of my team, I feel closer than ever to seeing it actually manifest.
Steff Reed, Artist, Grammy-Nominated Music Educator
I was recently able to share an “artist win” as one of my artists had his single played on commercial radio. One of the tips that Jamie gave us about Radio Promo was to follow up with every station after you get that one spin. I’ve taken that to heart and this week these other stations are starting to respond about playing the track.
Felicity Ryan
“This in-depth course covers the entire spectrum of the music industry with straight-to-the-point videos and lots of indispensable documents.
No other program out there compares to it in scope and concept, delivering industry-standard firepower to your music administration workload. 10 out of 10!”
Domingo Cava
Responses